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On this Tuesday, March 8, International Women's Day, we decided to take a look at women in vaping.
Many smokers who want to quit consider electronic cigarettes as a better alternative and therefore decide to make the switch. However, vapes are much more than just a nicotine delivery system. Many influencers, entrepreneurs and creatives have found their place in this new community.
But vaping isn't just about men - it's also a community defined by passionate female vapers who are pushing for change from within.
More and more women are learning about vaping and how it can improve their lives, and more and more want to try e-cigs.
Women are also more likely than men to become regular vapers according to our in-store statistics.
As women play an increasingly important part in the vaping community, many female celebrities are helping to rethink the vaping world.
From models to actresses to singers, female celebrities see e-cigarettes as a better alternative to smoking. Female singers say that vaping is not as hard on their vocal cords as smoking.
On stage, on screen and on the red carpet, it is increasingly common to see stars carrying vapes as naturally as handbags.
Influential women everywhere are using their creative ideas and business sense to create and market a wide range of vapes, e-liquids, accessories, and merchandise.
Women deserve to be recognised for their significant contributions to the evolution of vaping. And at Sweetch, we are very proud to have at the head of the company, Isabelle, founder, and visionary who decided to launch the first vape shops in Suisse-Romande almost 9 years ago.
Female entrepreneurs, designers and influencers are using their passion to create a more diverse community and help pave the way for other women to achieve a smoke-free future.
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